AI-Powered Communications
Communications used to run on ten roles. Today AI closes 80–99% of their work. I decide what to hand to AI and what to keep human — and roll it out as pilots.
30 years in communications · acting CMO of Aura Air (IoT, 87 countries) · Marketing Advisor at KUNI · author of «Rationalis». Full story →
The New Reality
Traditional marketing is dead.
Yesterday communications ran on ten roles: copywriter, designer, SMM, PR, analyst.
Today AI closes 80–99% of their work — in hours, at a fraction of the cost.
The value is knowing what to hand to AI and what to keep human.
That's what I do.
This isn't a prediction. It's already happening.
30 years in communications. The industry always bred roles — agencies, departments, contractors.
AI collapses that. 80–99% of the routine is already done by tools — faster and cheaper than a team.
My value is knowing what to hand to AI and what to keep human. I work as a consultant and a developer: I don't advise — I build.
What you can hand to AI today, and what to keep human. The typical areas:
DigitalCheck.Pro shows in minutes how your brand appears across 8 AI assistants and 9 channels. Plus a role map: what AI can take now, what not to touch.
The target model: which roles go to AI, which stay human, and how they connect.
Pilots on real tasks — as a consultant and a developer. I prove ROI, then scale or hand off.
Replaced 4 content people with an AI pipeline: 3× volume, costs −60%.
Unified AI messaging raised conversion and shortened the sales cycle.
From crisis trigger to published response — under 90 minutes.
Drop your brand — I'll send the read: how AI and customers see you, and what to fix first. Reply in the same channel, no sales calls.